Digital Strategist

If you live and breathe digital marketing, we want to talk to you.
We are looking for a Digital strategist to research, ideate, develop, track and optimize digital marketing campaigns for clients across different industrial verticals.

What does a Digital Marketing Executive do?

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Digital marketing executives will work with the marketing teams, supporting teams (such as programmers, designers), and vendors to launch campaigns on time and on budget.

Responsibilities

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Note:

  • You’re not responsible to bring in new clients (this is not a sales position). You are responsible to keep and grow your clients with Remarkable Client Experiences, Remarkable Excellence, and Remarkable ROI.
  • Our digital marketing projects include both “traditional” digital marketing such as SEO and Content Marketing as well as web design & development projects.

Requirements

  • Proven working experience in digital marketing
    (1-3 Yrs. of Experience atleast)
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g. Google Analytics, Adobe Analytics, Omniture, WebTrends, MixPanel)
  • Working knowledge of ad serving tools (eg. DoubleClick)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking, to be able to dissect existing campaigns and present analytical proof
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Should understand Communications, Branding, Marketing, Business, New Media or Public Relations

Tools

  • Should be well versed with MS word, Power-point and Excel
  • Must know how to use Google Analytics
  • Knows how to use Ad Managers eg. LinkedIn Ads, Twitter Ads, Adwords
  • Working knowledge of Adsense and DoubleClick
  • Knows in and out of FB Page and Business Ad Manager
  • Ability to understand SEO & Traffic Reports of SEMRush, Moz , Ahref.
  • Brownie points for
    • Other tools you are well versed with
      eg. Adobe Illustrator, Photoshop etc
    • Other advertising & social platforms you are comfortable using
      eg. Reddit Ads, Amazon Advertsing, Pintrest Ads, Twitch Ads
    • Worked with Affiliate networks eg. affle, infoedge

Digital Marketing Executive

If you live and breathe digital marketing, we want to talk to you.
We are looking for a Digital Marketer to develop, implement, track and optimize digital marketing campaigns across all digital channels.

What does a Digital Marketing Executive do?

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Digital marketing executives will work with the marketing teams, supporting teams (such as programmers, designers), and vendors to launch campaigns on time and on budget.

Responsibilities

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g. Google Analytics, Adobe Analytics, Omniture, WebTrends, MixPanel)
  • Working knowledge of ad serving tools (eg. DoubleClick)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking, to be able to dissect existing campaigns and present analytical proof
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Should understand Communications, Branding, Marketing, Business, New Media or Public Relations

Tools

  • Should be well versed with MS word, Power-point and Excel
  • Must know how to use Google Analytics
  • Knows how to use Ad Managers eg. LinkedIn Ads, Twitter Ads, Adwords
  • Working knowledge of Adsense and DoubleClick
  • Knows in and out of FB Page and Business Ad Manager
  • Ability to understand SEO & Traffic Reports of SEMRush, Moz , Ahref.
  • Brownie points for
    • Other tools you are well versed with
      eg. Adobe Illustrator, Photoshop etc
    • Other advertising & social platforms you are comfortable using
      eg. Reddit Ads, Amazon Advertsing, Pintrest Ads, Twitch Ads
    • Worked with Affiliate networks eg. affle, infoedge

Social Media Executive

We are looking for a driven Social Media Marketer to attract and interact with online communities and networks users.

What does a Social Media Executive do?

The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap.

Social media specialists should have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels. You are responsible for joining relevant conversations on behalf of the brand and “soft selling” the product by providing support to current and prospective customers.

Responsibilities

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
  • Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Create editorial calendars and syndication schedules
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

Requirements

  • Proven working experience in social media marketing or as a Digital Media Specialist
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
  • Demonstrable social networking experience and social analytics tools knowledge
  • Adequate knowledge of web design, web development, CRO and SEO
  • Knowledge of online marketing and good understanding of major marketing channels
  • Positive attitude, detail and customer oriented with ability to work with multiple accounts and organizational ability
  • Fluency in English
  • Should understand Communications, Branding, Marketing, Business, New Media or Public Relations
  • Should be able to dissect existing campaigns and present analytical proof

Tools

  • Should be well versed with MS word, Power-point and Excel
  • Knows how to use Google Analytics
  • Knows in and out of FB Page and Business Ad Manager
  • Ability to understand SEO & Traffic Reports of SEMRush, Moz , Ahref.
  • Brownie points for other tools you are well versed with
    eg, Adobe Illustrator, Photoshop etc.

Graphic Designer

Your graphics should capture the attention of those who see them and communicate the right message. For this, you need to have a creative flair and a strong ability to translate requirements into design. If you can communicate well and work methodically as part of a team, we’d like to meet you.

Responsibilities

  • Study design briefs and determine requirements
  • Schedule projects and define budget constraints
  • Conceptualize visuals based on requirements
  • Prepare rough drafts and present ideas
  • Develop illustrations, logos and other designs using software or by hand
  • Use the appropriate colors and layouts for each graphic
  • Work with copywriters and creative director to produce final design
  • Test graphics across various media
  • Amend designs after feedback
  • Ensure final graphics and layouts are visually appealing and on-brand

Requirements

  • Proven graphic designing experience
  • A strong portfolio of illustrations or other graphics
  • Familiarity with design software and technologies (such as Corel Draw, Illustrator, Affinity Designer, Photoshop)
  • A keen eye for aesthetics and details
  • Excellent communication skills
  • Ability to work methodically and meet deadlines
  • Degree in Design, Fine Arts or related field is a plus

UI/X Designer

If you love enriching user experiences by creating better interfaces, we want to talk to you.
We are looking for a UI/X designer to create amazing user experiences, design websites, dashboards and app screens, capture feedback and optimize digital experiences for our clients.

What does a UI/X Designer do?

You should have a strong grasp of Human Interface Designing, UX Concepts and UI tools. Be able to understand user requirements and align with business goals to help create products from concept to execution.
UI/X Designers work with the product, engineering, marketing teams, supporting teams, and vendors to create user centric designs.

Responsibilities

  • Gather and evaluate user requirements in collaboration with product managers and engineers
  • Create research based User Personas, UX Journeys and Product Flow
  • Illustrate design ideas using storyboards, user flows, process flows and sitemaps
  • Design graphic user interface elements, like menus, tabs and widgets
  • Build page navigation buttons and search fields
  • Develop UI mockups and prototypes that clearly illustrate how sites function and look like
  • Create original graphic designs (e.g. images, sketches and tables)
  • Prepare and present rough drafts to internal teams and key stakeholders
  • Identify and troubleshoot UX problems (e.g. responsiveness)
  • Conduct layout adjustments based on user feedback
  • Create style standards & design guides for fonts, colors and images
  • Lead objective driven brainstorm sessions
  • Writing UX Copy
  • Collaborate with internal teams to create optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple touch points
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thoughts and perspective for adoption where appropriate.

Requirements

  • Demonstrable experience as a UI/UX Designer or similar role
  • Excellent visual design skills with sensitivity to user-system interaction
  • An understanding of Industry terms
  • Knowledge of wireframe tools (e.g. Balamiq, Draw.io, Wireframe.cc and InVision)
  • Up-to-date knowledge of design software like Figma, Adobe XD, Adobe Illustrator and Photoshop
  • Team spirit; strong communication skills to collaborate with various stakeholders
  • Good time-management skills
  • Ability to present your designs and sell your solutions to various stakeholders.
  • Experience with A/B and multivariate experiments
  • Working knowledge of analytics tools (e.g. Google Analytics, Adobe Analytics, Omniture, WebTrends, MixPanel)
  • Working knowledge of front-end development technologies like Python, HTML, CSS, and JavaScript development and constraints
  • Up-to-date with the latest trends and best practices
  • Should understand Communications, Branding, Marketing, Business
  • Be open to receiving objective criticism and improving upon it.

Tools

  • Should be well versed with MS word, Power-point and Excel
  • Must know how to use Google Analytics and other tools alike
  • Use of UI/X design & prototyping tools like Figma, Framer, Adobe XD, Anima.
  • Brownie points for other tools you are well versed with
    eg. Adobe Illustrator, Photoshop, Affinity Designer, Priciple, etc

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