Creators yourcustomers trust.

From creator-led experiments to multi-market programs. We find, brief and manage creators, and turn UGC into assets that work across paid, social and landing pages.

Start a project See the work
  • Creator discovery
  • Celebrity
  • UGC
  • Briefing
  • Negotiation
  • Whitelisting

Why it matters

A big influencer campaign can’t compensate for a poor customer journey.

What’s inside

Everything in the box.

  • 01

    Creator discovery

    The right creators for your audience, not just big numbers.

  • 02

    Celebrity partnerships

    Campaigns with recognisable faces.

  • 03

    UGC programs

    Authentic content that works hard in ads.

  • 04

    Outreach & negotiation

    Fair deals, clear usage rights.

  • 05

    Briefing & review

    Creative freedom with brand guardrails.

  • 06

    Whitelisting & amplification

    Boost the best posts with paid.

  • 07

    Multi-market programs

    Creators across India, SEA and beyond.

  • 08

    Reporting

    Reach, engagement, sales and the content library.

Results

Real numbers, real brands.

A few results from recent creators work. Every brief is different, but this is the bar we set.

  • 2.4M+influencer reel views in 3 monthsTata Zoya
  • 450+brand mentions from UGC and creatorsTata Zoya

How we run it

From brief to bite.

  1. 1

    Match

    Shortlist creators by audience fit and past performance.

  2. 2

    Brief

    Clear goals, key messages and room to be themselves.

  3. 3

    Go live

    Review, approvals, publishing and whitelisting.

  4. 4

    Measure

    Report results and reuse the best content in paid.

Selected work

Proof in the pudding.

All work

FAQ

Good questions.

Do you work with celebrities as well as creators?

Yes. We run everything from micro-creator programs to celebrity partnerships.

Who owns the content?

Usage rights are negotiated upfront, so you know exactly where and how long you can use each piece.

Can creator content be used in ads?

Yes. UGC and whitelisted creator posts are often our best-performing paid creative.

Do you run campaigns outside India?

Yes, across India, Southeast Asia and other markets.

Pair it with

Better together.

Every service works on its own, and even better as part of one integrated team.